LeadershipTraction collects post-engagement survey data from clients regarding: Client Satisfaction; Leadership Competency Growth and Development; and the ‘Rapid’ Return on Investment*, or estimated value of the coaching experience.

* Because of the almost immediate behavioral and attitudinal improvements that routinely begin during our very first coaching interaction, LeadershipTraction doesn’t just provide a meaningful ROI, it provides a ‘Rapid’ Return on Investment.

Client Satisfaction

92% – the percent of those surveyed who reported being “very satisfied” with the personalized coaching, mentoring, and support they received from Barry Zweibel.

Flash Stats:

  • 92% of respondents chose “very satisfied”
  •   8% of respondents chose “satisfied”
  •   0%  of respondents chose “neutral”
  •   0% of respondents chose “dissatisfied”
  •   0% of respondents chose “very dissatisfied”

Leadership Competency Growth

Flash Stats:

  • “Working with and through other people” (+44%)
  • “The clarity of your leadership message or brand” (+41%)
  • “Accurately judging yourself and adapting your behaviors accordingly” (+39%)
  • “Your executive presence as perceived by others” (+38%)
  • “Your ability to delegate” (+37%)
  • “Your ability to influence without authority” (+33%)
  • “The ease with which you discuss your accomplishments/dilemmas” (+33%)
  • “Your ability to thoroughly enjoy yourself in your job” (+25%)
  • “Your ability to engage others in deeper/more meaningful conversations” (+22%)
  • “Your overall self-confidence” (+23%)

‘Rapid’ Return on Investment

Rapid Return on Investment (RROI) from LeadershipTraction
$3.93 – the average RROI* calculated for every client dollar invested. (*’Rapid’ Return on Investment is my term-of-preference because clients routinely state that their Return On Investment starts with our very first interaction.)

Flash Stats:

  • 0% of respondents reported an ROI of less than $1 for every dollar spent
  • 61% of respondents reported an ROI between $2-$4 for every dollar spent
  • 33% of respondents reported an ROI of $5 or more for every dollar spent
  • The average ROI reported was $3.93 for every dollar spent

That’s almost $4 of value – lasting and sustainable value – for every dollar invested in a person’s professional development, when working with LeadershipTraction.

Our secret: Having deeper and more meaningful – and more engaging – conversations about a person’s leadership growth and development than they typically (if ever) have!

But don’t take our word for it. Here’s what they say about working with Barry Zweibel, and LeadershipTraction.


If you think a brief conversation about your leadership development needs – or those of others in your organization – could be useful, call or connect to coordinate calendars.

"Improve How You Think About Leadership!"
Barry Zweibel

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